Jordan Armstrong was hired as Concordia's offensive coordinator prior to the 2026 spring football season.
He joins the Golden Bears from Tiffin University (Ohio), where he was the tight ends coach for the 2024 and 2025 seasons.
While at Tiffin, Armstrong helped lead the Dragons to a pair of winning seasons, going 8-4 overall and 7-2 in the GMAC including an appearance in the America’s Crossroads Bowl in 2024 before a 7-4 overall and 6-3 GMAC finish in 2025.
With Armstrong on staff, the Dragons posted a second-place finish in the Great Midwest Athletic Conference in 2024 and a fourth-place finish in 2025 while leading the GMAC in scoring in back-to-back seasons.
With his position group impacting team in the run blocking as well as pass catching, the 2024 Dragons ranked second in the GMAC with 148.4 rushing yards per game and led the league with a 4.5 average per carry. The Dragons also led the league with 230 first downs and 402.4 yards of total offense per game. The run-game opened things up for the passing attack, which was top-20 in the nation in efficiency (157.10), yards (254.0) and fourth in the nation in completion percentage (67.7%).
In 2025, the Dragons led the GMAC in total offense (404.0), averaged 128.9 rushing yards per game and were one of just two GMAC programs to average more than 4.0 yards per carry (4.1), finishing second in the league in yards per carry. Armstrong's impact to the offensive coaching staff helped the team lead the GMAC (33rd in DII) in third-down percentage (44.7%) while producing the nation’s seventh-ranked and GMAC-leading red zone offense (91.4%). The efficient run-game helped open up the pass game, which ranked eighth in the country in efficiency (164.33), ninth in percentage (67.5%) and 17th in yardage (275.1).
He coached the league-leading tight end in receptions (twice), receiving yards and touchdowns while at Tiffin.
Armstrong's college coaching journey began as a graduate assistant at Olivet Nazarene University (Ill.) as passing game coordinator and wide receivers coach for the 2020 and 2021 seasons, helping the program to a 15-4 record and an MSFA championship. The Tigers led the league in total offense, scoring offense, rushing offense and passing offense during his first stint with the program.
His career journey grew with a move to East Texas Baptist University as wide receivers coach in the 2022 season, earning a promotion to offensive coordinator and quarterbacks coach for the spring season.
The promotion at ETBU helped him land back to Olivet Nazarene as offensive coordinator and quarterbacks coach in time for the 2023 season, helping the Tigers become a top-25 offense in scoring, passing touchdowns and QB efficiency while leading the MSFA in scoring, passing yards, rushing yards, total offense, touchdowns, passing touchdowns and QB efficiency.
Armstrong's breakthrough into the coaching ranks came at the prep level as the pass game coordinator and wide receivers coach at his alma mater Felix Varela High School in Miami, Florida in 2018 and 2019.
He earned a degree in communication from Fairmont State University (W.Va.) in 2016 and a master's degree in organizational leadership in 2021. At Fairmont State, Armstrong was a defensive back, appearing in 23 games over three seasons with the Falcons. As a prep at Felix Varela HS, Armstrong was a standout quarterback with a school record 3,000-plus passing yards in his career, adding 1,000-plus yards on the ground with over 40 career touchdowns.
Armstrong and his wife, Haley, have two young sons, Shai and Aidan.